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About

Who we are

Why Rota Insider exists — and who's behind it.

Founder

Alessandro Tavares Labarile

Atins, Lençóis Maranhenses — Maranhão

CNPJ: 57.377.567/0001-07

I'm in Atins. Ponte is on WhatsApp, every day; when a human decision is needed, I respond myself — usually the same day.

I run a pousada in Atins. The question I heard most from guests wasn't how — it was who do I trust? Three operators on WhatsApp, three prices, and no one to say which tour to do first or whether it'll rain at the right time.

I built Rota Insider for that. The site is the information hub — written by people who live here. Ponte is the network that intermediates: easy access to trustworthy services and logistics, and it stays affordable because it aggregates trust instead of charging commission. That's exactly what we want to be — and we improve every day. For now, only on the Route of Emotions.

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